Privacy Policy
Last updated: May, 08 2025
At The Ogden Option LLC (“we,” “our,” or “us”), we care deeply about your privacy. This policy outlines how we collect, use, and protect your information when you visit https://ogdenoption.com, which includes both The Ogden Option and Ogden Option Homes.
1. Who We Are
The Ogden Option LLC operates two interconnected services on this website:
-
The Ogden Option: Community-focused content, events, and local partnerships.
-
Ogden Option Homes: Real estate listings, home search tools, and services for buyers and sellers.
2. Information We Collect
We may collect the following personal information:
-
Name
-
Email address
-
Phone number
-
Mailing address
-
Home search criteria and preferences
-
IP address, browser type, and device information
We collect this data through:
-
Contact forms
-
IDX/MLS search tools
-
Lead capture popups
-
Newsletter sign-ups
-
Event registrations
3. How We Use Your Information
We use the information we collect to:
-
Respond to your inquiries or service requests
-
Provide relevant property search results
-
Send marketing emails or updates (you can opt out anytime)
-
Improve our website and user experience
-
Retarget you with relevant ads via platforms like Google, Facebook, TikTok, and Pinterest
4. IDX and Real Estate Compliance
Our property search and listing features use IDX technology via the Contempo Themes plugin and are powered by UT_WFRMLS. Registration is optional but allows you to save favorite listings. We may retain search activity and interaction data to improve service and marketing relevance.
5. Cookies and Tracking
We use cookies and tracking pixels to personalize your experience, gather analytics, and deliver targeted ads. These include tools from:
-
Google Analytics
-
Facebook/Instagram
-
TikTok
-
Pinterest
-
LinkedIn
You can control cookies via your browser settings. We recommend reviewing your preferences if you wish to limit tracking.
6. Who We Share Data With
We do not sell or share your data with third-party advertisers or partners without your consent. Data collected through forms is used internally or within our CRM tools (e.g., GoHighLevel) to provide requested services.
We may share data only when:
-
Legally required
-
Needed to fulfill your request (e.g., scheduling with a preferred lender or contractor)
-
Processing via trusted service providers bound by confidentiality
7. Third-Party Content and Integrations
Our site may feature embedded content (e.g., YouTube videos, Instagram posts) and links to third-party sites. These sites may collect data about you independently. We are not responsible for their content or practices.
8. Your Rights
Depending on your location, you may have rights to:
-
Request access to your personal data
-
Request deletion or correction of your data
-
Opt out of marketing communications
-
File a complaint with a data protection authority
To exercise any of these rights, contact us.
9. CCPA & GDPR Compliance
Even though we are Utah-based, we honor the principles of the California Consumer Privacy Act (CCPA) and the General Data Protection Regulation (GDPR). You may request:
-
To know what personal information we hold about you
-
To delete your information from our records
-
To opt out of the sale or use of your data
Please email [Insert Contact Email] for any such requests.
10. Data Security
We use secure systems, SSL encryption, and trusted platforms (like Elementor Hosting and GoHighLevel) to protect your information. However, no online transmission is 100% secure.
11. Updates
This policy may be updated periodically. Significant changes will be communicated on this page. Continued use of the site after changes constitutes agreement to the updated terms.
12. Contact Us
If you have questions about this policy or your personal data, please reach out to: The Ogden Option LLC
Email: [email protected]
Website: https://ogdenoption.com
